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How Anne Marieke van der Meulen uses TenderRender to improve bids

The time you save is immediately invested in sharpening the narrative based on the feedback.

Anne Marieke van der Meulen Tender Strategist & Owner, Beter Bid
Anne Marieke van der Meulen

For a tender specialist with 18 years' experience at major organisations like Capgemini and PwC, bids are won on the details. Anne Marieke van der Meulen, independent tender strategist at Beter Bid, specialised in understanding client requirements and perfecting bid texts that address them precisely.

"When you're working in great detail on a text, there's a risk of losing sight of the big picture," Anne Marieke explains. "You're so focused on perfecting a paragraph that you might miss how it fits within the overall narrative." Add deadline pressure and fragmented requirements scattered across numerous appendices, and even the most seasoned professional longs for a second pair of eyes. A tireless assistant available 24/7 with the critical perspective of an evaluation panel. She found that assistant in TenderRender.

Workflow with TenderRender

From manual checking to strategic confidence

Anne Marieke integrates the review function into her workflow in two ways. "I use it during the writing process, but also retrospectively as an analysis tool to learn from previous bids." For example, she had a complex 60-page bid reviewed by TenderRender's review function at various stages of the writing process. The first benefit was immediately noticeable: oversight. TenderRender provided instant insight into narrative consistency and clearly indicated where improvements were possible.

The review function also provides oversight when a tender consists of many documents. "TenderRender pays close attention to whether your answer is complete and consistent," says Anne Marieke. "The fact that it includes all tender documents in its analysis is invaluable for tenders with numerous documents. Manual verification takes much more time and is more error-prone."

Impact

More than time savings: a leap in quality

But what is the biggest benefit of such a digital assistant? Do you mainly save time, or does the quality of the bid actually improve? For Anne Marieke, the answer is clear. "I think both," she states. The real benefit isn't in the time saved, but in the quality she can add with the extra time she gains. "The time you save is immediately invested in sharpening the narrative based on the feedback."

A perfect example arose during a recent tender. Anne Marieke had written a convincing narrative, but TenderRender identified the weak spot. "In the draft bid, there was an argument that wasn't fully aligned with one of the >100 requirements from the specification. Because TenderRender carefully compared our bid against all requirements in the various tender documents, I was able to make our submission fully consistent. In fact, we strengthened our proposition further by offering more than the required scope in certain areas."

Validation

The ultimate validation: client feedback versus AI feedback

But how reliable is feedback from an AI assistant? To test this, Anne Marieke put it to the test. She had bids that had already been completed and scored by the contracting authority re-analysed. She compared the scores and substantive feedback from the contracting authority with TenderRender's analysis. "TenderRender's total score on our submission was virtually identical to the client's."

For Anne Marieke, an AI tool like TenderRender enhances her expertise. It's a smart assistant that monitors the big picture and completeness, so she can focus on what she does best: writing winning bids that resonate with the client.

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